{"id":616,"date":"2024-08-10T07:32:26","date_gmt":"2024-08-10T07:32:26","guid":{"rendered":"https:\/\/startersites.io\/elementor\/consultant\/?page_id=616"},"modified":"2026-07-06T05:39:37","modified_gmt":"2026-07-06T05:39:37","slug":"about","status":"publish","type":"page","link":"https:\/\/purecollective.co.za\/?page_id=616","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"616\" class=\"elementor elementor-616\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dac73d6 e-flex e-con-boxed e-con e-parent\" data-id=\"dac73d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-98757a1 e-con-full e-flex e-con e-child\" data-id=\"98757a1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a774334 e-con-full e-flex e-con e-child\" data-id=\"a774334\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;position&quot;:&quot;absolute&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42f2e8f e-con-full e-flex e-con e-child\" data-id=\"42f2e8f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32d8186 elementor-widget elementor-widget-heading\" data-id=\"32d8186\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">About Pure Collective<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cc12b6 elementor-widget elementor-widget-heading\" data-id=\"2cc12b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Building Better Solutions. Together.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45eace9 e-con-full e-flex e-con e-child\" data-id=\"45eace9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e49337 elementor-widget elementor-widget-html\" data-id=\"0e49337\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script src=\"https:\/\/cdn.lordicon.com\/lordicon.js\"><\/script>\r\n<lord-icon\r\n    src=\"https:\/\/cdn.lordicon.com\/noncoqhc.json\"\r\n    trigger=\"loop\"\r\n    delay=\"2000\"\r\n    colors=\"primary:#fff,secondary:#143c87\"\r\n    style=\"width:350px;height:350px\">\r\n<\/lord-icon>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aad73e5 e-flex e-con-boxed e-con e-parent\" data-id=\"aad73e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78713d0 elementor-widget elementor-widget-text-editor\" data-id=\"78713d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"isSelectedEnd\">Founded in <strong>2026<\/strong>, <strong>Pure Collective<\/strong> is a South African holding company dedicated to delivering specialist solutions through two distinct divisions: <a href=\"https:\/\/pureshavings.co.za\/\"><strong>Pure Shavings<\/strong><\/a> and <a href=\"https:\/\/purepak.co.za\/\"><strong>Pure Packaging<\/strong><\/a>. Under the leadership of <strong>Director Andre Fritz<\/strong>, the company was established with a clear vision &#8211; <em>to unite industry expertise, quality products, and exceptional service under one trusted brand.<\/em><\/p><p class=\"isSelectedEnd\">At Pure Collective, we believe that every business deserves a reliable partner. Whether supplying premium animal bedding and wood fibre products or providing innovative packaging solutions, our commitment remains the same: delivering quality, consistency, and value to every customer.<\/p><p>Operating from South Africa, we proudly serve clients across a wide range of industries, building long-term relationships through dependable service, product excellence, and a customer-first approach. As our business continues to grow, we remain focused on innovation, sustainability, and creating solutions that support the success of our customers both locally and internationally.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f52f9d7 e-con e-atomic-element e-flexbox-base e-ce96968 \" data-id=\"f52f9d7\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"f52f9d7\">\n    <div class=\"elementor-element elementor-element-8538c91 e-flex e-con-boxed e-con e-parent\" data-id=\"8538c91\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fe58a85 e-con e-atomic-element e-flexbox-base e-d09bc6a \" data-id=\"fe58a85\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"fe58a85\">\n    \t\t\t<h2 data-interaction-id=\"350899f\" class=\"e-350899f-2e2dbd5 e-heading-base\">Pure Shavings<\/h2>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa1b18b elementor-widget elementor-widget-text-editor\" data-id=\"fa1b18b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Specialising in premium wood shavings, animal bedding, and wood fibre products for the agricultural, equine, poultry, pet, and industrial sectors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<a href=\"https:\/\/pureshavings.co.za\/\" target=\"_self\" class=\"e-image-link-base\" data-interaction-id=\"b96898a\"\n\t><img fetchpriority=\"high\" decoding=\"async\" class=\"e-image-base e-b96898a-cc0e0c3\" id=\"1268\" src=\"https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/wood-shaving.png\" width=\"383\" height=\"325\" srcset=\"https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/wood-shaving.png 383w, https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/wood-shaving-300x255.png 300w\" alt=\"\"\/>\t<\/a>\t\t\t\t<div class=\"elementor-element elementor-element-c8c2dec elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c8c2dec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-pulse\" href=\"https:\/\/pureshavings.co.za\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Shavings<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-d5cbccc e-con e-atomic-element e-flexbox-base e-d5cbccc-0e45d1c \" data-id=\"d5cbccc\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"d5cbccc\">\n    <div class=\"elementor-element elementor-element-a1e6b1c e-con e-atomic-element e-flexbox-base e-a1e6b1c-0b5982f \" data-id=\"a1e6b1c\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"a1e6b1c\">\n    \t\t\t<h2 data-interaction-id=\"baf7ad6\" class=\"e-baf7ad6-67898b8 e-heading-base\">Pure Packaging<\/h2>\n\t\t\t\t<div class=\"elementor-element elementor-element-de7f479 elementor-widget elementor-widget-text-editor\" data-id=\"de7f479\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Providing quality packaging solutions designed to protect products, improve presentation, and meet the evolving needs of businesses across multiple industries.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<a href=\"https:\/\/purepak.co.za\/\" target=\"_self\" class=\"e-image-link-base\" data-interaction-id=\"1561b46\"\n\t><img decoding=\"async\" class=\"e-image-base e-1561b46-88147a1\" id=\"1857\" src=\"https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/white_packaging.png\" width=\"300\" height=\"334\" srcset=\"https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/white_packaging.png 300w, https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/white_packaging-269x300.png 269w\" alt=\"\"\/>\t<\/a>\t\t\t\t<div class=\"elementor-element elementor-element-2c3aea6 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2c3aea6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-pulse\" href=\"https:\/\/purepak.co.za\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Packaging<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-4be7f11 e-flex e-con-boxed e-con e-parent\" data-id=\"4be7f11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5f0cac1 e-con-full e-flex e-con e-child\" data-id=\"5f0cac1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-11fda7b e-con-full e-flex e-con e-child\" data-id=\"11fda7b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;position&quot;:&quot;absolute&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-deff208 elementor-widget elementor-widget-image\" data-id=\"deff208\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"606\" src=\"https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/pure-Collective-Shavings-and-Packaging.png\" class=\"attachment-large size-large wp-image-1812\" alt=\"\" srcset=\"https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/pure-Collective-Shavings-and-Packaging.png 500w, https:\/\/purecollective.co.za\/wp-content\/uploads\/2026\/06\/pure-Collective-Shavings-and-Packaging-248x300.png 248w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-898ad09 e-con-full e-flex e-con e-child\" data-id=\"898ad09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20fadca elementor-position-inline-start elementor-mobile-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"20fadca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-staylinked\" viewBox=\"0 0 440 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M382.7 292.5l2.7 2.7-170-167.3c-3.5-3.5-9.7-3.7-13.8-.5L144.3 171c-4.2 3.2-4.6 8.7-1.1 12.2l68.1 64.3c3.6 3.5 9.9 3.7 14 .5l.1-.1c4.1-3.2 10.4-3 14 .5l84 81.3c3.6 3.5 3.2 9-.9 12.2l-93.2 74c-4.2 3.3-10.5 3.1-14.2-.4L63.2 268c-3.5-3.5-9.7-3.7-13.9-.5L3.5 302.4c-4.2 3.2-4.7 8.7-1.2 12.2L211 510.7s7.4 6.8 17.3-.8l198-163.9c4-3.2 4.4-8.7.7-12.2zm54.5-83.4L226.7 2.5c-1.5-1.2-8-5.5-16.3 1.1L3.6 165.7c-4.2 3.2-4.8 8.7-1.2 12.2l42.3 41.7 171.7 165.1c3.7 3.5 10.1 3.7 14.3.4l50.2-38.8-.3-.3 7.7-6c4.2-3.2 4.6-8.7.9-12.2l-57.1-54.4c-3.6-3.5-10-3.7-14.2-.5l-.1.1c-4.2 3.2-10.5 3.1-14.2-.4L109 180.8c-3.6-3.5-3.1-8.9 1.1-12.2l92.2-71.5c4.1-3.2 10.3-3 13.9.5l160.4 159c3.7 3.5 10 3.7 14.1.5l45.8-35.8c4.1-3.2 4.4-8.7.7-12.2z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tOur Mission\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tTo deliver trusted, high-quality products and outstanding service through our specialist divisions, creating lasting value for our customers while building strong, sustainable partnerships.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3060f1c elementor-position-inline-start elementor-mobile-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"3060f1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-staylinked\" viewBox=\"0 0 440 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M382.7 292.5l2.7 2.7-170-167.3c-3.5-3.5-9.7-3.7-13.8-.5L144.3 171c-4.2 3.2-4.6 8.7-1.1 12.2l68.1 64.3c3.6 3.5 9.9 3.7 14 .5l.1-.1c4.1-3.2 10.4-3 14 .5l84 81.3c3.6 3.5 3.2 9-.9 12.2l-93.2 74c-4.2 3.3-10.5 3.1-14.2-.4L63.2 268c-3.5-3.5-9.7-3.7-13.9-.5L3.5 302.4c-4.2 3.2-4.7 8.7-1.2 12.2L211 510.7s7.4 6.8 17.3-.8l198-163.9c4-3.2 4.4-8.7.7-12.2zm54.5-83.4L226.7 2.5c-1.5-1.2-8-5.5-16.3 1.1L3.6 165.7c-4.2 3.2-4.8 8.7-1.2 12.2l42.3 41.7 171.7 165.1c3.7 3.5 10.1 3.7 14.3.4l50.2-38.8-.3-.3 7.7-6c4.2-3.2 4.6-8.7.9-12.2l-57.1-54.4c-3.6-3.5-10-3.7-14.2-.5l-.1.1c-4.2 3.2-10.5 3.1-14.2-.4L109 180.8c-3.6-3.5-3.1-8.9 1.1-12.2l92.2-71.5c4.1-3.2 10.3-3 13.9.5l160.4 159c3.7 3.5 10 3.7 14.1.5l45.8-35.8c4.1-3.2 4.4-8.7.7-12.2z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tOur Vision\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tTo become a leading South African group recognised for excellence in specialist product supply, innovation, and customer service, with a growing presence in local and international markets.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>About Pure Collective Building Better Solutions. Together. Founded in 2026, Pure Collective is a South African holding company dedicated to delivering specialist solutions through two distinct divisions: Pure Shavings and Pure Packaging. Under the leadership of Director Andre Fritz, the company was established with a clear vision &#8211; to unite industry expertise, quality products, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-616","page","type-page","status-publish","hentry"],"blocksy_meta":{"has_hero_section":"disabled","styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"_links":{"self":[{"href":"https:\/\/purecollective.co.za\/index.php?rest_route=\/wp\/v2\/pages\/616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purecollective.co.za\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/purecollective.co.za\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/purecollective.co.za\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/purecollective.co.za\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=616"}],"version-history":[{"count":138,"href":"https:\/\/purecollective.co.za\/index.php?rest_route=\/wp\/v2\/pages\/616\/revisions"}],"predecessor-version":[{"id":2094,"href":"https:\/\/purecollective.co.za\/index.php?rest_route=\/wp\/v2\/pages\/616\/revisions\/2094"}],"wp:attachment":[{"href":"https:\/\/purecollective.co.za\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}